Help your students kick off

on the right financial foot in corporate and personal finance



CORPORATE FINANCE: CORE
by Stephen A. Ross, Randolph W Westerfield, Jeffrey Jaffe, Bradford D Jordan

Conveys the most important corporate finance concepts and applications in a concise format, managerial context and design, and student-friendly writing style.
Available in:

Softcopy
9781260083279

Connect®
(with LearnSmart®)

9781259354410

FUND. OF CORPORATE FINANCE
by Richard A Brealey, Stewart C Myers, Alan J. Marcus

Provides students with a solid framework of theory and
application to use well into the future
Available in:

Softcopy
9781259921964

Connect®
(with LearnSmart®)

9781260049213

CASE STUDIES IN FINANCE
by Robert F. Bruner, Kenneth M. Eades, Michael J. Schill
Invites students to apply modern information technology and financial markets to the analysis of managerial decisions.

Available in:

Softcopy
9781260083262

PERSONAL FINANCE
by Jack R. Kapoor, Les R. Dlabay, Robert J. Hughes

Help students achieve peace of mind with their financial situation with planning tools to identify and evaluate choices as well as understand the consequences in terms of opportunity costs.

Available in:

Softcopy
9781260083378

Connect®
(with LearnSmart®)

9781259967795
  CASE STUDIES IN FINANCE
by Robert F. Bruner, Kenneth M. Eades,
Michael J. Schill
PERSONAL FINANCE
by Jack R. Kapoor, Les R. Dlabay, Robert J. Hughes
  Available in:

Hardcopy
9781260083262

  Available in:

Hardcopy
9781260083378

Connect® (with LearnSmart®)
9781259967795

LearnSmart®
9781259204548

SmartBook®
9781259211515
 
 
Linking managerial decisions to capital markets and the expectations of investors.
 
Helping students develop plans to achieve financial security.


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Since 2010, Connect has helped 3.3 million students around the world.


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An online application using adaptive digital technology to deliver a more effective learning experience

Since 2010, Connect has helped 3.3 million students around the world


For Connect® Instructors :
  • ✔  More efficient; spend 72% less time on admin

  • ✔  More productive; spend 90% more time on teaching

For Connect® students:
  • ✔ Better results; grade A & B students increased by 30%

  • ✔  Improved retention rate by 28%


How can Marketing Mini Sims help?


Practice Marketing is an award-winning, 3D multiplayer business strategy game designed to:

  • Engage students in the marketing mix and bridge the gap between theory and reality

  • Provide applied/real-world experience of a marketing manager

  • Reinforce understanding of key concepts and make business decisions

  • Work in small assignments (taking less than 30 minutes) that dig deeper into each aspect of the marketing mix

  • Develop a deeper understanding of the focus area and demonstrate a command of the material

  • Receive support from a marketing team offering feedback and guidance towards accomplishing the mission goal
How can Marketing Mini Sims help?

Practice Marketing is an award-winning, 3D multiplayer business strategy game designed to:

  • ✔  Engage students in the marketing mix and bridge the gap between theory and reality

  • ✔  Provide applied/real-world experience of a marketing manager

  • ✔  Reinforce understanding of key concepts and make business decisions

  • ✔  Work in small assignments (taking less than 30 minutes) that dig deeper into each aspect of the marketing mix

  • ✔  Develop a deeper understanding of the focus area and demonstrate a command of the material

  • ✔  Receive support from a marketing team offering feedback and guidance towards accomplishing the mission goal



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For Connect® Instructors :
  • ✔  More efficient; spend 72% less time on admin

  • ✔  More productive; spend 90% more time on teaching

For Connect® students:
  • ✔ Better results; grade A & B students increased by 30%

  • ✔  Improved retention rate by 28%

McGraw Hill Education